About Us

Inspired by Indian traditions that naturally heal and nourish skin in transparent and holistic ways, YLLO seeks to solve complicated problems with simple ingredients you can feel good about, while helping girls be girls.


A little bit about us :

HER /  For years, Jaz suffered from recurring skin problems—meaning she’s tried just about everything out there. It became hard to justify using brand name products full of unpronounceable "mystery" ingredients. In the end, it felt like most of these products focused on hiding problems rather than healing them. As someone who believes in living naturally without cover-up or foundation, she wanted a product she could understand, with fast results. After hearing about turmeric's amazing benefits, YLLO’s formula was born—a simple, vegan, natural product that just works, made with ingredients you can find in your kitchen.

HIM /  Raised in a Bengali family, Jamil was first exposed to turmeric-based skin care on a trip to Bangladesh. At a family wedding, he experienced the Holud (Haldi) ceremony, where the bride and groom are covered with a homemade turmeric paste, resulting in soft, glowing skin. Unfortunately, a third of girls in his homeland are married before their 18th birthday—mostly against their will to a man they barely know. His own grandmothers were both married under the age of 15. His mother’s marriage was arranged when she was 18, causing an abrupt halt to her promising track and field career. He is proud to celebrate his culture with YLLO, while empowering girls and educating their communities on the negative effects of child marriage.